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​The project:
Create several static / animated internet banners, promotional video-cut and a (giant) 18/1 Poster.

My role within the team:
Graphic Designer

Duration:
2 weeks

The story of the project:
Legacy of Ra is an online casino / slot game licensed by Gauselmann. To promote the game a good advertising was required. 

The problem to solve:
Get more conversion and attracting new clients through the banners, poster etc..

Strategy to find a solution:

- Research - 
1. Business Requirements
2. Affinity Maps
- Prototype -
3. Low-fidelity Prototype
4. High-Fidelity Prototype
- Test -
5. Preference Test
6. Final Product

How the solution solved the problem:
The client was happy with the result.

The impact of the project for the business and the users:
An increase of conversion was noticed after the release of the campaign.

The challenges I faced:
Creating animated banners.

What I learned:
To use Google web designer.

Tools used:
- Pen & Paper
- Adobe CC
- UsabilityHub.com (preference test)
- Google web designer
​- iMovie (to replace on short notice Final cut)